Summary

Since joining Stotles in 2021, Me Learning has experienced rapid growth across several performance metrics:

• Won contracts: Expanded their market reach and secured more contracts across their public sector verticals, more than doubling the number of public sector contracts won per year.
• Growing public sector function: Me Learning has experienced an average yearly growth of 108% since implementing Stotles.

The Company

Me Learning specialises in creating and delivering digital learning products for public sector organisations like local governments, the Ministry of Defence and the NHS. Their offerings include ready-made and bespoke training courses, software systems training and digital transformation support. Me Learning aims to provide accessible, flexible and cost-effective training options, enhancing employees' professional growth and public sector authorities’ overall performance.

The Challenges

Me Learning was already well-established with Local Authorities. However, the team wanted to replicate its success by strengthening its existing presence within and broadening its reach across the public sector. The team particularly wanted to increase its footprint within Blue Light and the NHS.

To achieve the growth it was striving for, Me Learning recognised the need to enhance its overall bidding function and expand its track record in winning these types of bids.

Me Learning's challenges included:

• Identifying and managing opportunities across various public sector verticals was time-consuming and complex.
• Finding and building relationships with the right decision-makers required significant effort and resources.
• Tracking competitors and their contract activities proved to be a challenging task.

Knowing that there was a better way to approach business within the public sector, Me Learning onboarded Stotles.

“We were searching for a way to see the whole picture when it came to finding opportunities, tracking our competitors and customers, identifying decision-makers, and watching how the market changes across the year. Stotles is the platform which has allowed us to do this.”
‍- Anne Egede, Head of Marketing at Me Learning

The Solution

Me Learning has been leveraging Stotles since July 2021 to supercharge its public sector business development and hit ambitious growth targets.

The results are evident as Me Learning has significantly improved its ability to:

• Track competitors and expiring contracts: Monitors competitor activities and identifies upcoming contract expirations, allowing them to target new opportunities strategically.
• Analyse buyer and supplier profiles: Stotles’ profile database helps Me Learning stay ahead of the curve by tracking buyer and supplier behaviours, making them the go-to supplier when contracts are up for renewal.
• Engage with decision-makers: In-app contact data on key decision-makers empowers Me Learning’s sales team to build strong relationships and craft winning bids.

“Choosing Stotles, to get this well-rounded picture, has brought together our Business Development, Marketing, and Bidding teams to collectively win more contracts. We are more streamlined in our approach, we’re diligent about the opportunities we bid on, and overall we’ve developed a professional and mature way of working. Everyone at the business is aware of Stotles and uses it to drive value.” - Anne Egede, Head of Marketing at Me Learning

The Results

Since teaming up with Stotles, Me Learning has been able to identify and manage opportunities across the whole public-sector. By strategically tracking competitors and mapping out relationships with the right decision-makers, Me Learning has hit new heights with a 2.5x increase in public-sector contracts won per year and 108% average yearly growth in contract awards.