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Awarded

Award Notice Roadside Advertising

Published

Supplier(s)

Primesight Limited, Primesight Limited

Value

257,490,778 GBP

Description

Network Rail (NR) went out to tender to look to procure a partner to manage maintain and sell its roadside advertising assets. This supports the aims of NR to deliver vital revenue to be reinvested into the operational railway. This concession will generate sustainable income from the estate for investment in the rail infrastructure. The supplier will be responsible for the full end-to-end service from sales and strategy to the operation and maintenance of all roadside advertising assets on behalf of Network Rail. The service will commence on 01/01/2025. Lot 1: Static Advertising The Supplier will be responsible for: - Advertising, promoting and selling roadside advertising on NR owned static panels; - Managing and maintaining all static panels (including the structure) ensuring they are safe and available for sale to advertisers; - Conducting all safety inspections Additional information: 84 months is the initial term of the contract. The contract includes 3 extension options (subject to Network Rail's discretion) of 12+12+12 months for a total term of 120 months. Lot 2: Digital Advertising The Supplier will be responsible for: - Advertising, promoting and selling roadside advertising on NR owned digital panels; - Managing and maintaining all digital panels (including the structure) ensuring they are safe and available for sale to advertisers; - Conducting all safety inspections Additional information: 84 months is the initial term of the contract. The contract includes 3 extension options (subject to Network Rail's discretion) of 12+12+12 months for a total term of 120 months.

Timeline

Award date

2 months ago

Publish date

12 days ago

Buyer information

Network Rail

Email:
Vicky.Brown2@networkrail.co.uk

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