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West Midlands Visitor Survey 2024

Published

Description

The West Midlands Growth Company (WMGC) has a requirement to appoint a sole provider to conduct a visitor survey to understand the profile, experience, and behaviour of visitors to the West Midlands region. The aim of this project is to provide market intelligence on the profile and demographics of visitors to the West Midlands, their motivation to visit, sources of information they have used to research and plan their trip, the most popular and well used aspects of the area's visitor offer, visitor satisfaction and visitor expenditure. The project outputs are required to inform regional and local visitor economic strategy, positioning and tactics in its work to promote and develop the Visitor Economy as required via its Service Level Agreement with local councils. The sucessful supplier is expected to undertake an on-street and an on-line visitor survey. Additional information: Is a Recurrent Procurement Type? : No

Timeline

Publish date

5 months ago

Close date

5 months ago

Buyer information

West Midlands Growth Company Ltd e-Tendering

Contact:
Zoe Middleton
Email:
zoe.middleton@wmgrowth.com

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Notice topics

Design and execution of research and developmentEconomic research servicesMarket research servicesResearch consultancy servicesResearch services

Related topics

Social research servicesFeasibility studyPerformance review servicesMarket-testing servicesEconomic impact assessmentSurvey services

Source

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