Marketing Services
Published
Description
Transport for Greater Manchester undertook a 3 quote exercise for a discreet, low value, time-bound marketing consultancy services. This includes development of a strategic marketing framework, including - Define commercial objectives; - Define audience and behavioural personas; - Define behavioural change plan; and - Marketing strategy including messaging and channel framework. and management of a specific marketing campaign, including; Campaign ideation and concepting; Asset creation; and Campaign toolkit including messaging, graphics and channel templates.
Timeline
Publish date
4 months ago
Award date
4 months ago
Buyer information
Transport for Greater Manchester
- Contact:
- TfGM Procurement
- Email:
- Procurement@TFGM.com
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