Provision of a Direct Response Television (DRTV) Campaign for Merchants Quay Ireland (MQI)
Published
Value
Description
Merchants Quay Ireland (MQI) is seeking a suitably qualified agency to provide a Direct Response Television (DRTV) campaign for our 2024/25 Christmas appeal. Since 2016, MQI has utilised DRTV to recruit regular donors. Due to poor performance in 2022 MQI were not on TV in 2023 at all. We plan to relaunch our DRTV efforts to support our Christmas campaign in 2024, integrating it with digital, direct mail, and door drop activities Merchants Quay Ireland (MQI) is seeking a suitably qualified agency to provide a Direct Response Television (DRTV) campaign for our 2024/25 Christmas appeal. Since 2016, MQI has utilised DRTV to recruit regular donors. Due to poor performance in 2022 MQI were not on TV in 2023 at all. We plan to relaunch our DRTV efforts to support our Christmas campaign in 2024, integrating it with digital, direct mail, and door drop activities
Timeline
Publish date
29 days ago
Close date
9 days ago
Buyer information
Merchants Quay Ireland CLG
- Contact:
- Merchants Quay Ireland CLG
- Email:
- procurement@mqi.ie
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