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Marketing services

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Description

The main objective of this service is to develop the presence of branded St George Lamb retail packs on the shelves of hypermarkets in France. Currently our animation arrangements are provided regionally in France as follows: — East of France, — Northern France and Paris region, — South East region France — Hauts de France, — Belgium (possible). However we would like to hear from you if you are able to provide retail marketing services in other European countries as our exports work extends beyond France. French requirements. The retail marketing agency provides an animator/s to promote St George Lamb in hypermarkets. Activities include the following: 1) Checking that the St George lamb product is on the shelves at designated hypermarkets in regions; that products are labelled correctly; that point of sale (POS) material is in place; 2) Attracting shoppers to the meat shelves and promoting the St George product. This could be by announcements using a microphone or direct contact with shoppers; 3) Cooking and sampling sessions may be required and agreed at relevant times of the day.

Timeline

Publish date

7 years ago

Buyer information

Agriculture and Horticulture Development Board (AHDB)

Contact:
Sarah Jackson
Email:
sarah.jackson@ahdb.org.uk

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