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Awarded

Research Services for Segmentation Refresh

Published

Supplier(s)

KANTAR UK LIMITED

Value

850,000 EUR

Description

Tourism Ireland procured a contract with a suitably qualified Research Services Provider for Research Services for Segmentation Refresh. This project will engage a provider of research services to work with Tourism Ireland to deliver a new overseas customer segmentation to identify best prospects for tourism to the island of Ireland, specifically to achieve strong return on marketing investment and long-term sustainable inbound tourism to the whole of the island of Ireland. Tourism Ireland reserves the right to commission the successful candidate to carry out follow-on research associated with these specific requirements, if needed. COMPETITION CLOSED Lot 1: Tourism Ireland procured a contract with a suitably qualified Research Services Provider for Research Services for Segmentation Refresh. This project will engage a provider of research services to work with Tourism Ireland to deliver a new overseas customer segmentation to identify best prospects for tourism to the island of Ireland, specifically to achieve strong return on marketing investment and long-term sustainable inbound tourism to the whole of the island of Ireland. Tourism Ireland reserves the right to commission the successful candidate to carry out follow-on research associated with these specific requirements, if needed. COMPETITION CLOSED

Timeline

Publish date

11 months ago

Award date

11 months ago

Buyer information

Tourism Ireland CLG

Contact:
Procurement Officer
Email:
TenderResponse@tourismireland.com

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Notice topics

Market and economic research; polling and statisticsMarket research servicesResearch services

Related topics

Advertising and marketing servicesStatistical servicesPublic-opinion polling servicesSocial research servicesFeasibility studyPerformance review services

Source

Ted (OJEU)
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