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Awarded

mimi_2020_EU-udbud_Branding- og reklamebureauydelser

Published

Buyer

DSB

Value

75,000,000 DKK

Description

Udbuddet omfatter indgåelse af én rammeaftale med et full-servicebureau om levering af branding- og reklamebureauydelser. Lot 1: Rammeaftalens ydelser dækker DSB’s behov for branding- og reklamebureauydelser. Den er dækkende fra strategisk brandrådgivning til endelig 360 graders kampagneeksekvering. Leverandørens ydelser skal i relevant omfang spille op mod DSB’s overordnede forretningsstrategi og brandstrategi. Leverandøren skal levere reklamebureauydelser af høj kvalitet, hvilket stiller krav til kompetencer, bemanding, erfaring, nytænkning og eksekveringsevner. Reklamebureauydelserne skal tilbydes i netop denne kontekst. Mere konkret dækker aftalen ydelser indenfor følgende områder: 1) Løbende strategisk brand- og kampagnerådgivning 2) Udvikling af kampagner, herunder udarbejdelse af kreativ strategi, kampagneoplæg samt kampagneeksekvering 3) Grafiske ydelser.

Timeline

Publish date

3 years ago

Award date

3 years ago

Buyer information

DSB

Contact:
Milica Milutinovic
Email:
mimi@dsb.dk

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Notice topics

Advertising and marketing servicesAdvertising campaign servicesAdvertising servicesGraphic design services

Related topics

Composition servicesMarketing servicesAeral advertising servicesAdvertising campaign servicesAdvertising management servicesAdvertising consultancy services

Source

Ted (OJEU)
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