Dynamic Purchasing System (DPS) for the Provision of Marketing Services and Events Re-opening

Description

The Connected Places Catapult Marketing Directorate includes the Marketing & Design, Content, and Events & Partnerships Teams. These teams cover the whole organisation and work on a variety of first party and third party events as well as marketing & design deliverables e.g. bi-annual magazine publication, podcasts, reports etc. to support project delivery and marketing campaigns. If interested in this opportunity, please register at link below if not already registered and Express an Interest to download the tender documents : https://procontract.due-north.com/Register Lot 1: Lot 1: CATERING Catering services for Connected Places Catapult events. Events could take place in our offices in Milton Keynes, London (Farringdon) where we have our own events venue, or externally at venues across London or rest of UK. Key capabilities: VIP catering (for high-end dinners) Conference catering Networking events (breakfast, canapes, bowl food) Lot 2: Lot 2: EVENT SUPPORT STAFF Catering staff to support at events if not provided as a service part of Lot 1. These events would mainly take place within the Connected Places Catapult owned event venues in Milton Keynes and London (Farringdon). Key capabilities: Set up and set down of catering stations Serving during event Lot 3: Lot 3: AUDIO VISUAL AND LIVE STREAMING Providing AV support for physical and hybrid Connected Places Catapult events. Key Capabilities: Producing physical/hybrid events with experience in using Hopin, Airmeet, Zoom preferable Lighting Sound Stage graphics Equipment hire (e.g. digital screens, touch screens) Lot 4: Lot 4: EXHIBITION BUILD Production and build of small-scale exhibition pods and larger scale stands for both Connected Places Catapult events and at third party events at which we participate. Events can be in the UK or internationally. Key capabilities: Sustainable solutions for small-scale pods and exhibition stands Build of space only stands at tradeshows Lot 5: Lot 5: PRINTING Production and print of promotional materials Key capabilities: Promotional Giveaways (e.g notebooks, pens, etc.) Conference badges Event brochures and other support documents Lot 6: Lot 6: FURNITURE HIRE Variety of furniture options for dining, conference chairs, high tables, high chairs, tub chairs, coffee tables etc. Key capabilities: Round tables Tub chairs and coffee tables Poser tables and high chairs Lot 7: Lot 7: EVENT AGENCIES To outsource the production and management of UK and international events. Key capabilities: Event strategy and planning Supplier and budget management Venue and catering Exhibition design and build Registration management Coordinating internal and external stakeholders Content and speaker development, acquisition and management pre-event, on-site and post-event PR and marketing Logistical delivery on-site Lot 8: Lot 8: EVENT VENUES Place-specific venues e.g. railway stations, airports, maritime ports, stadia, exhibition and conference venues, universities, government-owned venues (e.g. townhalls, city councils), museums, hotels in London and across the UK’s core cities. Key capabilities: Capacity between 50 and 500 max Multiple breakout meeting rooms Flexibility on supplier selection (preferable) Lot 9: MARKETING & DESIGN Lot 9: WEBSITE Produce websites that increase revenue, conversions, leads and visibility. Make sure that the site is user and search engine friendly with a fully responsive web design that renders seamlessly on mobile. Experience managing WordPress websites is essential, designing and building campaign landing pages. Key capabilities: o Website design o Hosting o CSS o JQuery o SEO o Post launch support SLA o API integration o UX testing and Conversion Rate Optimisation (CRO) o CRM integration and data collection o Keyword strategy Lot 10: Lot 10: MARKETING / BRANDING 360° digital agency delivering exceptional online experiences. With a team of specialists are on hand to provide strategic support and direction. Use data to understand how to reach our target audience. Key capabilities: o Social media marketing o PPC o Influencer Marketing o Email Marketing o paid media o Digital PR o Performance marketing o Audience insights o Reporting o Data-driven attribution solutions PAID ADVERTISING PPC Specialists that can plan, build and manage innovative paid media campaigns. Plan smart strategies with audience data, and which allow us to hit the right people, at the right time, with the right message driven by data Key capabilities: o Google ads- Google Display Network o Automation (bid/campaign management, scripts) o Microsoft ads o Social media ads o Ad optimising Digital marketing freelancers with experience providing website, social media, and/or email performance analysis and optimisation for B2B organisations. COMMUNITY MANAGEMENT Social media freelancers with experience building and maintaining B2B communities in one or multiple of the Catapult’s key verticals: maritime and ports, airports and aviation, rail and stations, integrated infrastructure, homes and housing and place leadership. Lot 11: Lot 11: DESIGN ANIMATORS Create special effects and other animations 2D and 3D animations Key capabilities: o 3D text animation o Kinetic text GRAPHIC DESIGNERS Create deliverables bespoke to CPC requirements for print and digital. Help sourcing print and production where necessary through trusted suppliers. Key capabilities: o logo design o website design o Social and digital content o Artworking o Creative design o Brochure design o Report design o Brand Identity o Exhibition Stands o Signage and Wayfinding ILLUSTRATORS / TECHNICAL ILLUSTRATORS / EDITORIAL ILLUSTRATORS / STORYBOARD ILLUSTRATORS Providing a visual representation that corresponds to the content of the associated text or idea. Editorial illustrator to create images that partner with written articles in our magazine to bring stories to life, bring out the main points in an article, and get readers to become involved with sometimes hard-to-understand written content Storyboard illustrators draw storyboards for films, videos, animated features and ad campaigns. Technical illustrator designs and creates visual representations and realistic renderings to communicate information of a technical nature. Creating blueprints, equipment installation graphics, and technical diagrams for use in technical publications and reports. POWERPOINT DESIGNERS Create bespoke corporate PowerPoint Presentation and screenshare designed templates on either Mac or Windows computers. Key capabilities: o Graphic design o PowerPoint presentation creation o PowerPoint template creation o Presentation Training o Storytelling/Narrative creation Manage your branded Word templates so the business can use them with simplicity to increase efficiency and the ability to create professional documents and templates. Experienced in the design of bespoke Microsoft Office templates on either Mac or Windows computers. Key capabilities: o Graphic design o Word template creation o Basic Word formatting: Adjusting styles, bullets etc o Standard Word formatting o Letterhead o Proposal & Report document template Lot 12: Lot 12: PR / Public Affairs Support Connected Places Catapult in delivering key PR & Public Affairs objectives in the transport and/or built environment sectors. Key capabilities: o Integrated PR and communications campaigns o Messaging development o Corporate communications advice and management o Media outreach o Press conferences / tours o Press release drafting and distribution o Campaign monitoring and reporting o Public relations / communications freelancers operating in one or multiple of the Catapult’s key verticals: maritime and ports, airports and aviation, rail and stations, integrated infrastructure, homes and housing and place leadership. Must also have experience communicating about technology and sustainability in relevant sectors. Lot 13: Media Content Lot 13: Videography & Film Production To support the filming, editing and production of high-quality video content from Catapult and third-party events, projects and workshops, and other filming assignments at multiple sites and venues. Key capabilities: Filming large events and creating engaging B-roll Capturing vox pop interviews with delegates, project partners and senior VIPs Lighting, sound and video design Creating engaging, branded edits which use event video, B-roll and vox pops Audio editing and podcast production To support the production of the Connected Places podcast Key capabilities: Editing, mixing and mastering audio interviews and roundtable discussions Producing transcripts and episode shownotes Turning podcast episodes into high-quality, SEO-friendly blog posts and articles. Repurposing podcast episodes and audio content into multiple social multiple social media assets, such as quote blocks, audiograms and videos. Copywriting, copyediting and proofreading To support the production of engaging, high quality written content for the Catapult’s multiple channels. Key capabilities: Producing highly readable copy in line with the Catapult’s in-house writing style for blogs, articles, case studies, project reports and SEO-friendly website copy. Conveying technical and complex information and narratives in easily accessible and engaging language for a wide range of audiences. Providing copyediting and proof-reading services to support the production of Catapult reports, articles and other copy. Lot 14: Lot 14: Magazine To support the production of a highly engaging, visually compelling feature magazine produced on a bi-annual basis. Key capabilities: End to end project management of magazine production In house design, copywriting and editing services Full capabilities for print and digital production