Notting Hill Genesis Marketing and Media Framework

Description

NHG’s Sales, Marketing, BTR and Placemaking teams are seeking expert suppliers to provide media, design, digital, communication and experiential services to support our new-build development program. We are seeking consultants who can deliver excellent services, at rates that will ensure value for money for NHG’s development activities. More detail on the requirements can be found within the tender documentation provided. Lot 1: Interior Design, Furnishing and fit out Services relating to the design, supply and install of interior concepts for show homes, sales offices, residential, communal and commercial facilities for a range of customers, budgets and experiences. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/UAUF8R7523 Lot 2: Virtual Tools Our virtual experiential lot comprises interactive sales tools and digital asset creation for a range of applications across of range of settings. The scope of services provided within this lot ranges from computer generated visualisations and through to the development of fully interactive development models and customer tools for kiosk and web-based applications at all stages of the customer funnel. We aim to produce sector leading content, that looks and feels highly desirable across our portfolio. Lot 3: Media Buying This lot encompasses more than just the transactional element of buying media space, our appointed supplier or suppliers will support us in planning, strategizing, managing, reporting, evaluating and adapting our advertising campaigns in a fully integrated approach across a range of relevant media from traditional print channels and outdoor advertising to digital advertising across search engines and social media. In this lot, we would look to suppliers to support individual development campaigns, composite campaigns, regional campaigns, integrated cross-channel campaigns and more above and below the line so that our opportunity to build convertible demand into new homes sales is maximised. Lot 4: Public Relations Public relations requirement is to establish developments and homes as a distinct, authoritative voice in the London housing market and beyond, and achieve a strong, positive and consistent presence across key media titles at local, London-wide, national and internal level in support of development-specific activities. Lot 5: Branding and creative design services Branding and creative design is vital to the success of sales. This lot refers to the creation and application of development place brands, the continuous development of the sales brands, and the creative application of both for online and offline purposes. Lot 6: Signage and Way Finding Signage suppliers appointed to our framework will have the capacity and capability, backed by relevant experience, to plan, design, risk assess, produce, install, update, maintain and remove signage across the development signage life-cycle whilst meeting all applicable regulatory standards.